10 examples of effective press releases + a template to download

Press releases are alive and well. They’re a staple of the PR professional’s world helping them to increase brand visibility and awareness, that is, providing they’re well written. If you’re sending releases but struggling to land coverage, it’s time to go back to the drawing board and rethink what you’re communicating and how. To help spark some inspiration, we’ve gathered...

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Strateggyz Launches a Viral Advertising Campaign: Seriously, Who Are You Relying on to Jump-Start the Economy?

PARIS–(BUSINESS WIRE[1])–Observations on jump-starting the economy by Bruno Boggiani, CEO of Strateggyz: Strateggyz, a Financial Investment Advisor (Conseiller en Investissements Financiers, CIF) and National Chamber of Financial Investment Advisors (Chambre Nationale des Conseillers en Investissements Financiers, CNCIF), has launched a new training program: the takeover, creation and fundamental analyses of healthy firms or firms in difficulty in response to the unprecedented...

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Talent Agency Looks to Expand with New Division Focused on Social-Media Influencers

You may know certain famous influencers – think Kim Kardashian and Selena Gomez – but did you know that local celebrities like that social-media savvy mom down the street or the teen with a huge Instagram following may be a better fit for advertising your company? Finding these hometown social-media stars and connecting them to businesses in Michigan and beyond...

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